Opening & Warm-up

Q1: Can you tell me a little about yourself?

I'm Rizwan, 35 years old, running a small garment business in Delhi. I'm both a buyer and seller online, so I see both sides of this problem.

Q2: How often do you shop online?

For personal use, maybe 2–3 times a month. For business supplies, almost weekly.

Q3: Which platforms do you use most for online shopping?

Amazon and Flipkart for business supplies. Meesho and Myntra for personal shopping. IndiaMart for wholesale.

Review Reading Behavior

Q4: Do you read reviews before buying a product? Why or why not?

Yes, especially for business purchases. If I buy bad quality materials, it affects my products and my reputation. Reviews help me avoid bad suppliers.

Q5: Walk me through how you read reviews — what do you look at first?

I check recent reviews first — anything in the last 1–2 months. Old reviews don't reflect current quality. Then I read negative reviews to understand risks.

Q6: How do you decide which reviews to trust?