Universal UX Case Study Index ✅

1. Cover Page

• Project title

  • Your name & role
  • Duration / Timeline
  • Platform type (Mobile / Web / Desktop)
  • Tools used
  • Live link / Prototype link (if any)

  ---

  2. Table of Contents

  ---

  3. Project Overview

  • Project background & context
  • Project goal / objective
  • Your role & responsibilities
  • Team size & team roles
  • Tools & methods used
  • Project timeline / phases

  ---

  4. Problem Statement

  • Current situation & background
  • Core problem
  • Who is affected (target users)
  • Business impact
  • Why solving this matters now

  ---

  5. Research Phase

  Primary Research

  • User interviews
  • Surveys & questionnaires
  • Contextual inquiry / field study
  • Diary studies (if applicable)
  • Focus groups (if applicable)

  Secondary Research

  • Market research
  • Industry statistics & data
  • Existing case studies & articles
  • Domain expert insights

  Competitor Analysis

  • Direct competitors
  • Indirect competitors
  • Feature comparison matrix
  • Competitor strengths & weaknesses
  • Gaps & opportunities identified

  ---

  6. Research Findings

  • Key insights
  • Patterns & themes discovered
  • Affinity mapping / clustering
  • Quantitative data summary
  • Qualitative data summary

  ---

  7. Define Phase

  User Personas

  • Primary persona
  • Secondary persona
  • (Optional) Edge case persona

  Empathy Map

  • What users Think
  • What users Feel
  • What users Say
  • What users Do

  User Journey Map (Current — As Is)

  • Stages
  • User actions
  • Thoughts & emotions
  • Pain points
  • Opportunities

  Problem Framing

  • Point of View (POV) statement
  • Jobs To Be Done (JTBD)
  • Refined problem statement

  ---

  8. Ideate Phase

  • How Might We (HMW) questions
  • Brainstorming sessions
  • Crazy 8s / sketching
  • Impact vs Effort prioritization matrix
  • Chosen solution & rationale

  ---

  9. Information Architecture

  • Site map / App map
  • Content hierarchy
  • Navigation structure
  • Card sorting results (if conducted)
  • Tree testing results (if conducted)

  ---

  10. User Flows

  • Happy path flow
  • New user flow
  • Returning user flow
  • Edge case flows
  • Error state flows

  ---

  11. Wireframes — Low Fidelity

  • Hand sketches / rough ideas
  • Digital low-fi wireframes
  • Annotated wireframes
  • Key screen layouts & decisions

  ---

  12. Wireframes — Mid Fidelity

  • Refined layouts
  • Component placement

• References & citations

✅ Cross Check Summary

| --- | --- | --- |